Buying list · Suncare · #7 of 150

Numbuzin — No.1 Clear Filter Sun Essence SPF50+ PA++++ (KR name: 1번 청초 진정맑은 물막선크림)

MVR 355Recommended shelf price
incl. 8% GST
74%Gross margin
after landed cost
4.38MVR per gram
value density
MVR 86Landed cost
at MVR 19.37/USD
Strong value density

MVR 4.38 per gram, comfortably above the 2.65 target. This is the kind of product the range should be built around.

Landed cost to shelf

StepUSDMVRBasis
FOB Korea (wholesale)2.00Quoted supplier price
Cost basis used86customs cost per kg — the more conservative of the two routes
Freight, weight-rated0.07381 g × USD 0.90/kg
CIF at Malé4.30
Import duty0.000% MFN — National Tariff 2026
Revenue fee + clearing0.131% customs value + 2% CIF
Landed cost4.4386Converted at the blended effective rate
Shelf price (GST-incl)355observed Maldivian shelf price
Net of GST3298% general sector
Gross profit per unit24373.9% margin · MVR 3.00 per gram

Effective FX of MVR 19.37 per USD assumes 35% of dollar requirements met at the official MVR 15.42 and the balance at the parallel MVR 21.50. Converting at the peg alone would understate this landed cost by about a third.

Specification

Brand
Numbuzin
Product
No.1 Clear Filter Sun Essence SPF50+ PA++++ (KR name: 1번 청초 진정맑은 물막선크림)
Category
sunscreen
Sub-category
chemical serum
Sizes available
50ml; 50ml duo 기획 pack (2 x 50ml)
Size stocked
50ml
Gross shipped weight
81 g
Shelf life / PAO
NOT FOUND product-specific. Watsons Singapore listing states a general retailer policy: 'items have a minimum of nine-month shelf life before expiry unless otherwise stated'.
Key ingredients
Full INCI read on Watsons SG page: Water, Dibutyl Adipate, Propanediol, Ethylhexyl Triazone, Terephthalylidene Dicamphor Sulfonic Acid, Niacinamide, Polysilicone-15, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Houttuynia Cordata Extract, Artemisia Capillaris Extract, Ecklonia Cava Extract, Sodium Hyaluronate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Adenosine, Tocopherol
Concern addressed
Soothing / calming for irritated, acne-prone and sensitive skin; cooling essence finish. StyleKorean 'Skin Type Fit': oily, combination, sensitive, normal
SPF / PA
SPF50+ PA++++
Popularity evidence
StyleKorean 2026-08-30: 4.8 stars, 266 reviews. Stylevana listing 2026-08-30 (via Google result): '3500+ sold', 4.5 stars, 113 reviews. Watsons Singapore carries it as a stocked SKU (product code 11581) at S$31.00, observed 2026-08-30. Q-Depot wholesale market signals 2026-08-30: 14 orders, 1,260 units sold, +150.0% 1-year growth, top market Nepal.
Available across Asia
Singapore (Watsons SG in-store + online), Maldives (Mizuki, LANEVE), Egypt/Gulf (noon, caretobeauty); Nykaa India carries the numbuzin brand but this sun SKU was NOT FOUND on Nykaa
Already sold in the Maldives
yes - Mizuki (mizukimv.com, Rf354.66, currently sold out) and LANEVE (lanevemv.com, MVR350.00, sold out)
Likely HS chapter
33 — cosmetics
Duty risk
Low — 0% MFN line
Source file
suncare-masks.csv

Sources